In today's fast-moving digital landscape, businesses are constantly challenged to keep up with new technology, consumer demands, and competitive pressure. However, many companies are still handcuffed by legacy systems that slow them down and make scaling difficult.
Recently, Zyber hosted a webinar featuring industry experts who discussed how integrating platforms like NetSuite and Shopify can help businesses break free from these limitations and unlock new growth potential.
Here are the key insights from the discussion:
You can also listen to the replay here.
The Problem: Handcuffed to Legacy Systems
Many Commerce businesses are struggling with outdated systems that prevent them from scaling effectively. These legacy systems often create silos between marketing, operations, and sales, making it difficult to get a unified view of the business.
Richard Ward, Intelligence & Value Management from Netsuite, highlighted that "Businesses are facing more competition than ever, and those that are stuck on disconnected, outdated systems are missing out on growth opportunities." The challenge lies in finding ways to streamline operations, improve efficiency, and set the stage for future growth.
The Impact of Deprecating Technology
Another common issue for businesses is keeping up with rapidly changing technology. Systems that once worked well may no longer meet the needs of today’s digital-first environment. Deprecating technologies not only limit your ability to stay competitive but also present risks to operational stability.
Our panelists highlighted the fact that, as technology continues to evolve, businesses need to be proactive in upgrading their systems or risk falling behind. Integrating solutions like NetSuite and Shopify offers the flexibility to scale as new challenges arise.
The Future of eCommerce Technology
The future of eCommerce is promising for businesses that invest in the right tools. NetSuite and Shopify, for example, are continually evolving to support the needs of modern businesses. These platforms enable companies to streamline operations, automate manual processes, and create a more agile, customer-focused approach.
"Over the next 5-10 years, we're going to see even more emphasis on automation, integration, and customer experience," Tania Large (Advisory & Industry Association Partnerships from Netsuite) predicted. By investing in these platforms now, businesses can future-proof their operations and stay ahead of the competition.
Scaling with NetSuite & Shopify
The integration of NetSuite and Shopify offers a powerful solution for businesses looking to scale. Businesses can create a more seamless and efficient workflow by unifying operations, from marketing and inventory management to sales and customer service.
One key benefit discussed during the webinar was automating processes and reducing manual intervention, allowing teams to focus on growth initiatives instead of being bogged down by operational inefficiencies.
Why Investing in the Right Technology Matters
The decision to invest in eCommerce technology can feel daunting, but quantifying the long-term ROI is important. The cost of maintaining outdated systems or not investing in scalable solutions can far outweigh the initial investment in platforms like NetSuite and Shopify.
As Waldo van Niekerk (Digital Strategist from Zyber) put it, "The question is not whether you can afford to invest in technology, but whether you can afford not to."
Ready to Scale Your Business?
If your business is ready to overcome the limitations of legacy systems and embrace scalable growth, it’s time to consider how NetSuite and Shopify can help. We’re offering a complimentary mini-audit of your operations to help you identify where improvements can be made.
